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Recommended Reading 
| Review: Stop Running Around in Circles This book is a guide to success for small business owners. Gerber is the founder of a consulting company for small businesses. In the beginning of the book, Gerber cites the well-known failure-rate statistics for small business: 40% fail in 1 year. Of those who survive 1year, 80% fail in 5 years, and of those who survive 5 years, another 80% fail. |
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| Review: The Desk Reference For Small Business Success No matter what business you are in, Guerrilla Marketing is the first book you should reach for. Guerrilla Marketing teaches you how to eliminate my competition by creating opportunities for collaboration and how to make it easy for people to do business with me. Guerrilla Marketing teaches you how to use my imagination rather than my bank account. |
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| Review: This book was recommended to me by several collegues as a must read. I became a fan of Seth's work after reading this book. He addresses being different, thinking different and marketing different are keys to standing out and being noticed. This book encourages you to examine what you are doing or not doing to be a leader in your industry. It challenges you to think outside the box, and create extraordinary results. |
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| Review: Still fresh, helpful, and important Despite having sold many millions of copies, Stephen Covey's groundbreaking book remains as fresh, helpful, and important as when it was first published. Such longevity is a testament to the quality of the insights that Covey offers. |
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| Review: Realistic Map of How Power is Achieved and Maintained There are two good reasons to read Machiavelli's classic, "The Prince." First, so you'll know what everyone is referring to when you come across the adjective "machiavellian" in news stories or other media. This adjective has become so commonplace (and overused) it is almost a cliche. Second, most who use it have never read this letter or have applied it to business. |
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| Review: It's funny how a single story changes with the telling. These days the classic tale of how to make stone soup has been told in a myriad of different tellings and versions. In this tale, villagers are tricked out of their greed and fear into sharing and enjoying life with their neighbors. And it's all thanks to a soup that doesn't even exist. |
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| Review: I highly recommend it, even if you have no entrepreneurial ambitions. It is a great exercise in lateral thinking and may just reset your perspective on life and how you spend your time, and the true value of your time. The book backs up all recommendations and methods with examples and detailed resources and contacts. Tim Ferris is very witty and open on all topics. He shares all secrets and holds nothing back |
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| Review: This is an excellent tool for managers. While a good manager knows the seven secrets, the presentation in this book reinforces what you know. The secrets are presented in a different format that makes you think of other ways to motivate your staff. What makes this book really stand out is it is an easy, interesting book to read. Most books of this type are presented in a boring, academic format while this is presented through various characters. |
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| Review: Excellent Reference to Keep You on Track The authors start out with the premise that although networking is proven to be valuable in business, it is still rarely taught in business schools. The book begins with a self-analysis test to help determine one's networking skills. Topics and assignments are broken down into 52 weeks, with spaces in some of the chapters for you to write in the book as you... |
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| Review: Excellent Book, Good Translation Sun Tzu's Art of War is the de facto standard on military strategy, and Sawyers translation and reference material take the work to new heights... |
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| Review: Kenneth Blanchard continues his trend of writing easy-to-read books with big ideas for making your business better. Raving Fans is a book of stories relating how fictional companies have created an environment of delivering awesome customer service. |
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| Review: This small, simple book is a must have for everyone. Its profound principle about going "the extra degree" easily applies to the professional and personal parts of our lives. When you talk about setting goals, you should ask the question: Is it 211 or 212? |
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